Who We Are

Director’s Showcase International (DSI) is the leading wholesale distributor of marching band accessories, guard equipment, and concert & choral attire. For ​​over 35 years DSI has supplied products to schools, band boosters, students and teachers around the globe. Through our exclusive dealer network we have a presence in every US state and in 12 countries around the world. DSI is headquartered in Ligonier, Indiana.

In 2018, DSI was acquired by Varsity Brands based in Memphis, TN and a part of Varsity Performing Arts. Bringing together the sights and sounds of the school, Varsity Performing Arts fuels the passion and spirit found in every high school across America, on every sideline, in every halftime show, of every season.

The local ABC TV station did a segment about DSI called “Your Story Made Here” and featured many of the DSI staff and it’s products. This video gives a brief history of DSI and how we got started as well as how we’ve grown into becoming the largest distributor of marching band accessories and color guard equipment in the world. A special “thank you” to Melissa Long of 21Alive for the interview and producing this amazing segment.